Agency Business Boosts Epsilon In Q1, More So Than Data And Tech
by Kimberly Maul
"Data revenue dropped 2% due to continued softness in our consumer demographic data offerings, which offset growth," Horn said. "Agency impressed with revenue increasing 110% for the quarter, aided by the acquisition of HMI in the fourth quarter 2012. Excluding HMI, agency revenue still grew a robust 21%, driven by strength in the telecom vertical. We expect that agency will continue to be the leading driver of revenue growth for Epsilon for the remainder of 2013."
Epsilon is also planning the launch of a new email platform in Q3 2012, which company representatives mentioned several times, and it will add revenue to the technology business, providing growth for the full year.