Dear AdExchanger reader: Care to become an AdExchanger listener?
If you're into digital marketing and have 30 minutes to spare every couple of weeks, we invite you to subscribe to AdExchanger Talks, a new podcast focused on the people who are transforming data-driven digital advertising - and marketing as a whole.
AdExchanger Talks features thoughtful interviews with key figures in advertising, such as our first guest, GroupM North America CEO Brian Lesser, and our second guest, Nielsen President of US Media Lynda Clarizio.
In conversations with AdExchanger Executive Editor Zach Rodgers, these folks will field questions on a range of topics roiling this never-boring sector. We'll hit on ad blocking, AI, ad tech IPOs, marketer "in-housing," the always-imminent ad tech apocalypse and so on. Oh and yes, we'll talk about header bidding too.
In addition, guests will offer a more personal perspective than you might find in other industry coverage, talking about their lives in the context of their jobs and offering some predictions for where the digital advertising world is heading next.
We're new to this podcasting thing, so we may experiment with formats going forward, and we invite your feedback as we do so. Where can we improve? What do we need more of? What specific guests would you like to hear from?
Please share your thoughts, and subscribe.