A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem...
Breaking Down Epsilon’s Stack: What’s In It For Publicis? Publishers Lash Out Against Google Over 'Unified Pricing' Changes These Are The Supply-Side Ad Servers Trying To Win The Next Generation Of TV What First-Party Data Does Epsilon Actually Have? A+E Networks Connects Direct Sold Inventory To Programmatic Disney In One Buy: How Disney Is Unifying Its Advertising Approach Sizmek’s Bankruptcy Is Changing How The Supply Side Manages DSP Debts The Ad Buyer’s Wish List For Snapchat’s TBD Audience Network Publicis Buys Epsilon For $4.4B – But Will It Be Able To Integrate The Frankenstack?»
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