Using AI To Generate Contextual Programmatic Ads

Essence

Tech & Talent: How MediaMath’s Professional Services Team Helps Clients Drive Outstanding Outcomes

MediaMath

How Movable Ink Helped Lenovo Lift Revenue by 26% and Cut Their Production Time in Half

Movable Ink

Publisher relationship helps Sovrn level-up

Sovrn

Experian partners with TV Providers, Agencies and Advertisers to coordinate impactful Advanced TV campaigns

Experian Marketing Services

The Trade Desk – Driven to Provide Superior Customer Service

The Trade Desk

Permutive and FT: excelling in a world without third-party cookies

Permutive

KERV Interactive’s Patented Video Intelligence Platform

KERV Interactive

Amperity Customer Data Management Platform: Customer Data for the Customer-Centric Brand

Amperity

Velocidi, Enabling a First-Party Data Economy

Velocidi

Transforming the Sleeping Giant of Linear TV for the Future with Data

Centriply

KERV Interactive’s Patented Video Intelligence Platform

KERV Interactive

The Pioneer of Programmatic is Cleaning Up the Ad Tech Ecosystem Once and for All

MediaMath

Verizon Media DSP - Driving Connections That Matter

Verizon Media

Vistar Media, a Key Enabler of DOOH Industry’s Massive Growth

Vistar Media

Xaxis’ Copilot Empowers Brands to Achieve Business Goals Through Programmatic Advertising

Xaxis

Publica - The advanced programmatic platform for Connected TV

Publica

KERV Interactive’s Patented Video Intelligence Platform

KERV Interactive

Wurl: First Year as a Streaming and Advertising Service Company Exceeded Expectations

Wurl

Fyllo’s Compliance Cloud

Fyllo

ID5 - an identity solution for a cookie-less world

ID5

Blockthrough's Adblock Monetization Platform

Blockthrough

Measured: Incrementality Measurement Reveals the Truth

Measured

Project Gaudi - AI driven creative insight

Google

Teads VCPM and CPCV BUYS

Teads

Making Brand Advertising More Effective Online | Measurement Everywhere

Moat by Oracle Data Cloud

LoopMe, Best Measurement or Analytics Capability

LoopMe

Permutive and FT: excelling in a world without third-party cookies

Permutive

FlowIQ: The Next-Generation of Direct-Sold Campaign Management

Ad-Juster

ProgrammaticIQ: Best-in-Class Advertising Reporting & Analytics

Ad-Juster

Permutive and FT: excelling in a world without third-party cookies

Permutive

Rubicon Project, Demand Manager

Rubicon Project

Adzerk's APIs help Fortune 500 brands & tech unicorns build their own Walled Garden ad platforms

Adzerk

Publica - The advanced programmatic platform for Connected TV

Publica

Nativo Accelerates the Open Web with Nativo Edge™

Nativo

Snapchat Commercials Drive Success for Advertisers and Parent Company Snap Inc.

Snap

Nielsen Makes Linear Addressable TV A Reality

Nielsen

The Telaria Video Management Platform (VMP)

Telaria

SpotX for Sling - Best Publisher Side Video Technology

SpotX

Publica - The advanced programmatic platform for Connected TV

Publica

Nielsen Takes Addressable TV to New Heights for TV Buyers

Nielsen

Amobee’s Platform Transforms Advertising Across Four Screens

Amobee

LiveRamp Shakes Up Advanced TV Universe with Outcome-based Solutions, Acquisitions and New Hires

LiveRamp

Publica - The advanced programmatic platform for Connected TV

Publica

Simpli.fi’s OTT/CTV Advertising Solution: The Most Advanced Solution in the Market

Simpli.fi

Brandscope: Contextual insights that help brands understand their audience

The New York Times Company

Dotdash

Dotdash

Concert: The best of the trusted web under one roof

Vox Media

Adidas Nite Jogger

WeTransfer

DISH Media & FreeWheel: Innovative Yield Optimization Management Platform for Linear and Addressable Inventory

Dish Media / FreeWheel

Octopus Interactive - A Rideshare DOOH Platform, Available Programmatically

Octopus Interactive

WarnerMedia’s Data Driven Symphony Ad Platform for Advanced TV

WarnerMedia

The Dodo - the #1 most engaged-with media brand in the world

Group Nine Media

NowThis — the #1 global news publisher on social and mobile

Group Nine Media

Hulu’s Industry-Changing Ad Innovations

Hulu

IBM Advertising Accelerator with Watson, a new offering from IBM Watson Advertising

IBM Watson Advertising

POPSUGAR - the #1 most engaged-with Women’s Lifestyle site in the U.S.

Group Nine Media / Popsugar

Scopely: The Gaming Unicorn

MoPub

WarnerMedia - Most Innovative Publisher

WarnerMedia

Havas North America Villages – Creative + Media

Havas Formula

GroupeConnect, a bespoke agency for Bank of America

GroupeConnect

FIVE Podcast

Emodo

AdProfs industry newsletter: This Week In Ad Tech

AdProfs

Building a privacy-first global programmatic offering for the future

Essence

Goodway Group — Anytime Fitness New Membership Campaign

Goodway Group

Infiniti uses audience approach in Advanced TV to generate brand lift

OMD

Parodontax Digital Media Execution – Bleeding Gums are NOT normal

Publicis Media

The Publicis Media Platform by Precision: An End-to-End Resource Enabling & Optimizing Programmatic

Publicis Media

Diageo's In-Housing Story

WLxJS

Bringing a Massive Global Fashion Brand Portfolio In-House

Jellyfish

The World's Most-Experienced Programmatic Consulting Firm

Prohaska Consulting

MediaLink: Architecting the Next Generation of Precision Marketing

MediaLink

Wyborcza.pl Programmatic Monetization Strategy

Yieldbird

Using First Party Data To Make Google Do It

Essence

A Random Walk Down Madison Ave: Combining network & time-series analysis to identify short and long-term marketing response

Marketscience

DELVE Increases UNICEF USA New Donor Volume With Donor Segmentation Strategy in Google Cloud Platform

DELVE

Driving More, Cheaper In-Store Visits Using Automation & Ad Format Diversification

Merkle

Marzetti Veggie Dips: Scoring a Spot on the Big Game Party Table

Cramer-Krasselt

Using AI To Generate Contextual Programmatic Ads

Essence

Achieving Individual-Level Bidding in Retargeting Thanks to Predictive Visitor Scoring

Numberly

Dynamic Media Activation with TRGR by Digitas

Digitas

Omni by Hearts & Science

Hearts & Science

Powering Sales for Transamerica by Creating A Hub for Marketing Data

Merkle

Bayer: Driving Performance with an In-House Strategy

Bayer

Disney Parks, Experiences, and Products Trading Desk

The Walt Disney Company

Sprint’s In-Housing Success: Driving Exponential Omni-Channel Sales Growth

Sprint

Uber Bidder 2.0 - Scaling globally through ML based targeting/bidding

UBER

Nestlé launches new model to boost accountability and effectiveness in online ads

Nestlé

Uber Bidder 2.0 - Scaling globally through ML based targeting/bidding

UBER

Kimberly-Clark Trading Desk: Running Towards Disruption in Digital Marketing

Kimberly-Clark & Mindshare

Kellogg’s Pringles, Innovid and CBS Interactive: “Sad Device” Interactive Connected TV Ad

Innovid

Challenging Conventions of AdvancedTV

Hearts & Science

Hewlett Packard Enterprise: "Yellow brick" TV everywhere campaign

Hewlett Packard Enterpise

NinthDecimal, Xandr/WarnerMedia, Outback - Data Driven Linear TV Strategy Drives Incremental Store Visits

NinthDecimal

Performance Shoe Brand Gains 7% Brand Lift in New Market with Data-Targeted CTV

Jellyfish

Precision Discovery Journey – Publicis Media Precision’s Programmatic Training Suite

Publicis Media

Certifiably the Best Education Program in Programmatic Advertising

Centro

Emodo Institute

Emodo Institute

Jellyfish Helps Rackspace Deliver The Best Educational Tool Or Program

Jellyfish

A Programmatic ‘Fixer Upper’

Xaxis

Pernod Ricard, 360i and Captify changed consumer perceptions that Malibu Rum is only for warm weather

CAPTIFY

Using Innovation To Help Consumers “Make Google Do It”

Essence

HSBC: Building Savings for a Rainy Day or a Lifetime

PHD Media

Clinch’s AI powered platform helped deliver the most relevant ad experiences while driving brand loyalty and branding.

Merkle & Clinch

Dunkin' PM Break

Digitas/ DD One power of one solution from Publicis

Pernod Ricard x 360i: Blame it on my Juice

360i

BP Corporate: We See Possibilities Everywhere

Mindshare

Havas Media and PUMA: NYC Flagship Grand Store Opening

Havas Media

Programmatic Digital Out-of-Home was the Winning Ticket for California Lottery

Vistar Media

Tiger Pistol Enables Local Social Media Activation at Global Scale for Fortune 500 Beverage Company

Tiger Pistol

January Digital Increases Store Visits by 3x and Scale Overall Revenue +40%

January Digital

Pier 1 Holiday Strategy

Social Fulcrum

iHeart AdBuilder – Self Serve Radio Advertising for Small Business Powered by Jelli, the Only Programmatic Solution for Radio

Jelli

Propel and Pandora design a multi-dimensional audio experience

Pandora

AdsWizz: Unleashing the Power of Audio

AdsWizz

Adam Benaroya - HPE's digital transformation

Adam Benaroya, HPE

Driving enterprise level growth for Tyson Foods through paid media- Clare Liston

Clare Liston, Tyson Foods (Mindshare)

Programmatic pioneer Nicolle Pangis is reinventing TV (and everyone wins)

Nicolle Pangis, Ampersand

How Jeremy Helfand is Re-defining TV Advertising

Jeremy Helfand, Hulu

LiveRamp’s Scott Howe: Psychic or CEO?

Scott Howe, LiveRamp

Sara Badler, SVP Programmatic Revenue

Sara Badler, Dotdash

Scott Rosenberg, General Manager of Roku’s Industry-Leading OTT Advertising Platform

Scott Rosenberg, Senior Vice President and General Manager of Platform Business Roku

Adtech Privacy Champion Oversees Growth of LiveRamp to $1B in Returns, Providing New AdTech Software Solutions

Anneka Gupta, LiveRamp

Anda Gansca, Empowering Brands to Become Better Storytellers Through Data as CEO of Knotch

Anda Gansca, Knotch

From Chief of Staff to SVP, Strategy and Corporate Development: Lauren Wetzel’s pivotal role at Xandr

Lauren Wetze, Xandr

Jason Manningham: Innovation Pioneer Creating an Identity Layer for TV

Jason Manningham, FreeWheel

From adtech neophyte to category leader; Marty Kratky-Katz leads Blockthrough to underdog success story

Marty Kratky-Katz, Blockthrough