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»Amazon Fire

Connected TV Players Turn On The Programmatic Pipes

Linear TV may not exactly “lean in” to programmatic (yet), but the connected device constituency is proving programmatic TV is more than just futurespeak. In a series of buy and sell-side discussions at LiveRail’s Video Publisher Forum Tuesday in New York, a number of industry execs agreed connected TV apps, publishers, ad servers and measurement... Continue reading »
by Kelly Liyakasa // September 24th, 2014 //
»

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