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»MeUndies

MeUndies Had Black Friday Covered With Facebook Live

MeUndies discovered a new sales channel on Black Friday: Facebook Live. The underwear company ran a late-afternoon, two-hour event on Nov. 25 complete with a DJ and dance contests. As more people joined, MeUndies unlocked larger and larger discounts. The Live event attracted 13,300 viewers. Those users tallied 5,998 engagements. The Facebook Live audience opened... Continue reading »
by Sarah Sluis // December 7th, 2016 //
»

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GDPR | Patrick Salyer

On this episode of AdExchanger Talks, we speak with guest Patrick Salyer, CEO of Gigya, about the enforcement and long-term impact of GDPR.

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