Home Ad Exchange News We’re Growing: AdExchanger Acquired By Access Intelligence
Ad Exchange News

We’re Growing: AdExchanger Acquired By Access Intelligence

By

SHARE:

Greetings!

As you may have seen in today’s press release, AdExchanger is excited to announce that we have been acquired by Access Intelligence, a B2B media and information company.

Since I founded AdExchanger in 2008 (Whoa! Almost 10 years ago), AdExchanger has been laser-focused on serving our diverse community of marketers, agencies, media, technologists and anyone else who is thinking about the future of advertising and marketing.

Today’s announcement is our company’s biggest milestone yet and speaks to the growth opportunity we see for our community and the support that AdExchanger’s own editorial and events (PROGRAMMATIC I/O and Industry Preview) can provide.

Bottom line… We’re growing. We’re looking forward to it. And, we hope you are, too.

Thank you,

John

John Ebbert
Publisher
AdExchanger

Must Read

Programmatic

Wall Street Wants To Know What The Programmatic Drama Is About

Competitive tensions and ad tech drama have flared all year. And this drama has rippled out into the investor circle, as evident from a slew of recent ad tech company earnings reports.

Comic: Always Be Paddling
Platforms

Omnicom Allegedly Pivoted A Chunk Of Its Q3 Spend From The Trade Desk To Amazon

Two sources at ad tech platforms that observe programmatic bidding patterns said they’ve seen Omnicom agencies shifting spend from The Trade Desk to Amazon DSP in Q3. The Trade Desk denies any such shift.

influencer creator shouting in megaphone
Platforms

Agentio Announces $40M In Series B Funding To Connect Brands With Relevant Creators

With its latest funding, Agentio plans to expand its team and to establish creator marketing as part of every advertiser’s media plan.

Privacy! Commerce! Connected TV! Read all about it. Subscribe to AdExchanger Newsletters
AI

Google Rolls Out Chatbot Agents For Marketers

Google on Wednesday announced the full availability of its new agentic AI tools, called Ads Advisor and Analytics Advisor.

Commerce

Amazon Ads Is All In On Simplicity

“We just constantly hear how complex it is right now,” Kelly MacLean, Amazon Ads VP of engineering, science and product, tells AdExchanger. “So that’s really where we we’ve anchored a lot on hearing their feedback, [and] figuring out how we can drive even more simplicity.”

Betrayal, business, deal, greeting, competition concept. Lie deception and corporate dishonesty illustration. Businessmen leaders entrepreneurs making agreement holding concealing knives behind backs.
ad tech earnings

How PubMatic Countered A Big DSP’s Spending Dip In Q3 (And Our Theory On Who It Was)

In July, PubMatic saw a temporary drop in ad spend from a “large” unnamed DSP partner, which contributed to Q3 revenue of $68 million, a 5% YOY decline.

Popular

  1. Comic: Always Be Paddling
    Platforms

    Omnicom Allegedly Pivoted A Chunk Of Its Q3 Spend From The Trade Desk To Amazon

    Two sources at ad tech platforms that observe programmatic bidding patterns said they’ve seen Omnicom agencies shifting spend from The Trade Desk to Amazon DSP in Q3. The Trade Desk denies any such shift.

  2. Programmatic

    Wall Street Wants To Know What The Programmatic Drama Is About

    Competitive tensions and ad tech drama have flared all year. And this drama has rippled out into the investor circle, as evident from a slew of recent ad tech company earnings reports.

  3. CTV Roundup

    What The TV Industry’s Q3 Earnings Tell Us About This Year’s Biggest Ad Trends

    Is it just me, or do third-quarter earnings always seem especially strange?

  4. AdExchanger Content Studio

    Contextual Targeting Was Never Truly Contextual – AI Is Finally Changing That

    Most of what’s sold as “contextual” today still runs on the same keyword logic we used a decade ago. The industry didn’t reinvent contextual targeting; it simply replaced one keyword with a cluster.

  5. Comic: "Don't worry, it's simple."
    Data Privacy Roundup

    A Programmatic ‘Kill Switch’? Why Google’s ‘RTB Control’ Isn’t Sparking Panic

    Google recently settled a class-action lawsuit by agreeing to create an off-switch for data sharing in bid requests. Huge deal, right? So why isn’t anyone talking about it?