Home Ad Exchange News We’re Growing: AdExchanger Acquired By Access Intelligence
Ad Exchange News

We’re Growing: AdExchanger Acquired By Access Intelligence

By Photo of John Ebbert

SHARE:

Greetings!

As you may have seen in today’s press release, AdExchanger is excited to announce that we have been acquired by Access Intelligence, a B2B media and information company.

Since I founded AdExchanger in 2008 (Whoa! Almost 10 years ago), AdExchanger has been laser-focused on serving our diverse community of marketers, agencies, media, technologists and anyone else who is thinking about the future of advertising and marketing.

Today’s announcement is our company’s biggest milestone yet and speaks to the growth opportunity we see for our community and the support that AdExchanger’s own editorial and events (PROGRAMMATIC I/O and Industry Preview) can provide.

Bottom line… We’re growing. We’re looking forward to it. And, we hope you are, too.

Thank you,

John

John Ebbert
Publisher
AdExchanger

Tagged in:

Must Read

audio

Podcasts Are Becoming More Programmatic. But Now Advertisers Have To Keep The Ad Load In Check

As programmatic buying becomes more common in audio, marketers and platforms fight the temptation to cram in as many placements as possible.

CTV

PubMatic Jumps On The Show-Level CTV Targeting Bandwagon

Connected TV advertisers are still pining after show-level control. And PubMatic announced contextual targeting at the episode level is available to media buyers accessing CTV inventory through its platform.

AI

SQREEM Touts The Large Behavioral Model – Not The LLM – As The Winning Predictive Engine

Rather than relying on machine learning, SQREEM uses a mathematical AI model to track how systems change over time and predict audience behavior.

Privacy! Commerce! Connected TV! Read all about it. Subscribe to AdExchanger Newsletters
Comic: Game Over?
Publishers

The Google Antitrust Remedies Are Too Little, Too Late – But Publishers Will Take What They Can Get

Given how much the market has changed since the Google trial began, and the wiggle room in the ruling itself, publishers aren’t expecting much relief from the court’s behavioral remedies.

Comic: "Deal ID, please."
Technology

Can Sell-Side Curation Solve The Cookieless Audience Problem For Advertisers?

Indie agency KWG says sell-side curation can target more high-performing inventory with better match rates and lower data fees than buy-side curation.

ad tech acquisition

Infillion Acquires Foursquare, Adding More Location Data To Its Ever-Growing Ad Tech Stack

Infillion checked in with its latest acquisition on Friday: Foursquare. Apparently, if there’s a strategically interesting or distressed ad tech asset on the market, Infillion will find it.

Popular

  1. Infillion Acquires Foursquare, Adding More Location Data To Its Ever-Growing Ad Tech Stack
    Marketers

    Infillion Acquires Foursquare, Adding More Location Data To Its Ever-Growing Ad Tech Stack

  2. SQREEM Touts The Large Behavioral Model – Not The LLM – As The Winning Predictive Engine
    AI

    SQREEM Touts The Large Behavioral Model – Not The LLM – As The Winning Predictive Engine

  3. The Google Antitrust Remedies Are Too Little, Too Late – But Publishers Will Take What They Can Get
    Publishers

    The Google Antitrust Remedies Are Too Little, Too Late – But Publishers Will Take What They Can Get

  4. Sam’s Club Debuts Ad Targeting Products That Confidently Assert Future Buyers
    Commerce

    Sam’s Club Debuts Ad Targeting Products That Confidently Assert Future Buyers

  5. Can Sell-Side Curation Solve The Cookieless Audience Problem For Advertisers?
    Technology

    Can Sell-Side Curation Solve The Cookieless Audience Problem For Advertisers?