Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Hypocritic Oath Crisis pregnancy centers, a deceptive moniker for anti-abortion nonprofit groups that target women seeking medical services and/or abortion providers, are sharpening their ad tech chops as they take advantage of new laws targeting abortion providers and the women who seek abortions, […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Supremely Disturbing Apple and Google (although primarily Apple) have been roiling developers with anti-tracking policies and initiatives, like the AppTrackingTransparency framework on iOS and the Android Privacy Sandbox. But that hasn’t kept them out of the regulatory spotlight. Au contraire. Lawmakers are calling for […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Shopify Is ‘Just Browsing’ Ads Shopify held its twice-annual road map update event this week. Shopify Editions, as the get-together is called, offered up a handful of tantalizing tidbits for industry observers awaiting news of a consolidated Shopify ad platform. In May, there […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Search Continues Brave published a first-year recap of its search engine. It logged 2.5 billion queries and now claims a “level of quality” that competes with Google or Bing – though Brave is a blip in terms of market share. People have thrown […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Get Connected The coveted prizes in programmatic right now are exclusive CTV contracts. In Cannes, the crème de la crème for handshakers and lunch-takers is Netflix. Google is meeting with Netflix there, Ad Age reports, and is an obvious choice as Netflix purportedly […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. One Plus One Plus One Plus One Plus … Snapchat is testing a paid subscription service called … wait for it … Snapchat+. It would cost about $5 per month or $50 per year. Details were first posted to Twitter by mobile researcher Alessandro […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Hashing Out HIPAA Facebook marketing pixels are ubiquitous. And hospitals are marketers. But are hospitals sending protected data in Meta site tags? The Markup tested the sites of 100 top hospitals in America and found 33 of them sent health data (including the reason […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. ONE Thing To Rule Them All After a quiet stretch, Nielsen has new details on Nielsen ONE, its cross-device, cross-channel video rating product that began alpha tests last December. But Nielsen ONE isn’t slated to be generally available until 2024, and alternate currency providers […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Mix Of Arc And Science Arc XP, The Washington Post’s subscription software publisher monetization business, has had outside sales interest in the low nine figures, Axios reports, if it were to spin off the business. But the Post isn’t interested. “I personally think […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Google’s $18 Billion Offer Almost exactly one year ago, the EU began an antitrust inquiry into whether Google restricts access to the cross-site web and app data it uses to benefit its own products. Specifically, the European Commission examined how Google forces advertisers […]
