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Ecommerce

  • Even A Profit Cannot Erase Questions About Groupon's Business Model

    Daily deals site Groupon can’t even produce its first quarterly profit without disappointing shareholders. Though the company’s revenue gained 45 percent year-over-year to come in at $568.3 million in Q2, that was short of analysts’ expectations of $578 million. And while profits were $46.5 million versus a $101 million loss in Q2 2011, investors quickly […]

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  • OwnerIQ On Expanding Its Shopper Marketing Capabilities With DiJiPOP

    Earlier this week, OwnerIQ announced the acquisiton of “on-demand shopper marketing technology platform DiJiPOP in an all-stock deal.” (Also, read DiJiPOP Q&A on AdExchanger from March 2011) Shopper marketing online is increasingly an attractive opportunity to explore for retailers. According to the press release, “The deal enables OwnerIQ to increase the value and revenue potential […]

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  • Brands Targeting Shoppers - Not Just Consumers - On Retailer Websites Says HookLogic CEO Opdyke

    Jonathan Opdyke is CEO of HookLogic, an eCommerce media company. Opdyke provided an update on HookLogic’s business following the announcement of the hiring of Jeff Griffin as the company’s President of Retail. Read the release. Click below or scroll for more: Trends In Ecommerce Publishing Ecommerce Publishers Add Content Shopper Marketing Phenomenon RTB and HookLogic […]

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  • RichRelevance CMO Kegley On Searchandise Acquisition And Strategy Ahead In Shopper Marketing Channel

    Yesterday, online shopper marketing company RichRelevance announced the acquisition of retailer search monetization provider Searchandise. According to the release, “RichRelevance currently serves more than 1.4 billion page views each month across its retail publishers and with the acquisition of Searchandise will now serve 10 of the 25 largest retailers on the web, including Target, Sears […]

  • Intent Media Unlocking Media Value For Ecommerce Publishers Says CEO Harris

    Richard Harris is Co-Founder and CEO of Intent Media, an online ad platform for ecommerce publishers. AdExchanger.com: First, can you share a little bit about your background and how you arrived at deciding to launch Intent Media? RH: My background is – having been a retailer for a long time – I was part of […]

  • Lexity CEO Kumar On Leveraging Intent And The Ecosystem OS For Ecommerce Retailers

    Amit Kumar is CEO of Lexity (formerly known as “Vurve”). In a press release last week, in addition to its name change, the company launched its “‘Ad Intent’ system for e-commerce merchants of all sizes.” Read the release. AdExchanger.com: So, what was the original idea Vurve? And then what did you learn along the way […]

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  • Retailers Starting To Understand Value Of Their Customer Data Says TellApart CEO McFarland

    Josh McFarland is CEO of TellApart, an online media buying and data management platform, discussed recent events at his company and his view on digital ads. The company recently raised a $13 million round of funding through Greylock and Bain Capital (read more). AdExchanger.com: Since we last spoke a year ago, are there any new […]

  • Industry Reaction: eBay Buys GSI Commerce

    Yesterday, eBay announced the acquisition of eCommerce fulfillment and marketing tech company, GSI Commerce for $2.4 billion. Read more. AdExchanger.com asked the following members of the ad ecosystem: “What is your take on the acquisition of GSI Commerce by eBay?” Click a name or scroll down for more: Jake Bailey, Chief Evangelist, Rich Relevance Rick […]

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  • eBay Buys GSI Commerce

    With $2.4 billion in cash and debt, Ebay clearly stated that they intend to be the player in e-Commerce as they acquired GSI Commerce on Monday. GSI Commerce shareholders are ecstatic. Their stock is worth 50% more than it was on Sunday. From the release, the company states that the “acquisition enhances eBay’s position as […]

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  • DiJiPOP Driving Yield In The Digital Shelf Space Says CEO Kim

    Ji Kim is Founder & CEO of DiJiPOP, a digital shopper marketing company. AdExchanger.com: What problem is DiJiPOP solving?  And, please define “digital shelf space.” JK:We help retailers and brands better merchandise and increase sales by applying in-store shopper marketing practices to their online and mobile stores- where consumer go first when they start shopping. […]

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