It’s that time of year again. See you in Cannes! (This classic comic first ran in June 2015.)
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OPINION: Data-Driven Thinking
CTV Is Less Transparent Than YouTube. That Should Alarm Everyone
CTV spending is flattening, performance is plateauing and buyers are hesitant to push budgets further. The reason is not complicated. When buyers cannot see what they are buying, they cannot commit their spend with conviction.
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Here's How Manscaped Groomed Its Brand For Long-Term Growth
Manscaped’s CMO Marcelo Kertész on flipping its strategy from quick-win performance marketing to building a lasting brand with smarter, long-term growth.
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Why Acne Treatment Brand Differin Developed Pimple-Popping, Hormone-Dodging Roblox Games
Differin, which produces over-the-counter gels and patches to treat acne, wanted to reach teens facing their first breakouts – and do it in a way that felt real.
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Meta’s Ad Platform Is Going Haywire In Time For The Holidays (Again)
For the uninitiated, “Glitchmas” is our name for what’s become an annual tradition when, from between roughly late October through November, Meta’s ad platform just seems to go bonkers.
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Broadsign Acquires Place Exchange As The DOOH Category Hits Its Stride
On Tuesday, digital out-of-home (DOOH) ad tech startup Place Exchange was acquired by Broadsign, another out-of-home SSP.

