Petsky Prunier provided investment banking services in today’s announced acquisition of ClearSaleing by GSI Commerce. Sanjay Chadda, Partner & Managing Director at Petsky Prunier discussed the transaction. AdExchanger.com: How long was the deal in the making? What’s your view on M&A momentum currently? SC: As a high profile company and given its #1 ranking in […]
GSI Commerce announced today that its Global Marketing Services division has acquired Columbus, Ohio-based, attribution analytics firm ClearSaleing. From the GSI Commerce release: “The acquisition of ClearSaleing broadens and deepens the division’s portfolio of marketing services offerings and overall market position. Terms of the deal were not disclosed.” Read more. Chris Saridakis, CEO, GSI Global […]
Gil Elbaz is CEO of Factual, an open data platform. AdExchanger.com: Looking at your experience when you sold Applied Semantics to Google (which became AdSense), what is relevant today with Factual? GE: Applied Semantics was founded to develop and take advantage of it’s natural language understanding technologies which extracted meaning from unstructured data, and AdSense […]
There appears to be good momentum in digital advertising for ad verification solutions, but where does it all end up? Can a “point solution” evolve into a sustainable, long-term business within the ad technology stack? I’d argue more “points” will need to be added – especially if these companies want to “exit.” But first, let […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Hamman Heads To Chango Parting is always tough, especially when you started the display media group at your digital marketing agency. Dax Hamman is giving up the reigns on the display media group at iCrossing — acquired by Hearst this past summer for a […]
“The Debate” is a column focused on the current debate around ad targeting and consumer privacy. Today’s article is written by Zach Coelius, CEO, Triggit. As the debate about the use of user data or “privacy” on the Internet swirls around us, a cacophony of voices are yelling that unless we adopt their policies the […]
Wednesday, demand-side platform Turn announced the closing of a $20 million Series D round of funding led by Greenspring Associates and existing investors Norwest Venture Partners, Trident Capital, Shasta Ventures and Focus Ventures. Read the release. Turn CEO Bill Demas discussed plans for the new funds and industry trends. AdExchanger.com: Do you identify Turn as […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. AOL’s Display Declaration Even as rivals Yahoo and Google claimed easy display revenue increases in 2010, AOL continued to struggle. The company was in the midst of a major overhaul of its ad systems and approach CEO Tim Armstrong cautioned many times. Over the […]
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem…
