Google's Accelerated Mobile Pages Aim To Speed Content And Ad Load Times
The mobile web is way too slow for publishers and users alike. Google, along with platform and publisher partners including Twitter, Vox, BuzzFeed, the Guardian and The Washington Post, unveiled its answer to this problem on Wednesday: the Accelerated Mobile Pages (AMP) project. “Anything less than instant shows a decline in engagement,” said Richard Gingras, head of […]