Home Online Advertising Berkery Noyes Sees Sunny M&A Outlook – But US Election Adds Unpredictability

Berkery Noyes Sees Sunny M&A Outlook – But US Election Adds Unpredictability

SHARE:

vineet-berkery-noyes-img

Venture capital and early-stage tech investments may be harder to come by, but M&A exits across the mobile and online industry are still heating up, investment bank Berkery Noyes reported Tuesday.

The overall number of deals in 2016 ticked up 1% from the year before, while the aggregate value of those transactions jumped 12% year over year.

That discrepancy comes from a couple of large deals, like Microsoft paying $26 billion for LinkedIn and the Chinese company Tencent scooping up mobile game publisher Supercell for $8.6 billion, said Vineet Asthana, Berkery Noyes’ managing director of online media and tech investments.

Those big deals absorb a lot of attention, but Asthana said he was particularly impressed by the steady growth and interest in mid-market tech and data companies.

Companies that once made investments to gather data now find themselves with an overabundance, and are snapping up analytics shops.

“What has become useful are these machine-learning algorithms and someone who can decipher the data in a logical way,” Asthana said.

Despite a mostly sunny forecast, some uncertainty threatens to undercut tech M&A.

“From an entrepreneurial standpoint, there’s a concern the market is at its peak,” Asthana said.

The concern isn’t due to weakness in the market so much as a confused, muddled future.

“All trends and predictions need to be thrown out after the election,” Asthana said with a laugh. “People don’t know what 2017 or 2018 will hold, so that hurts an entrepreneur who depends on an acquirer or investor with a long-term outlook.”

Subscribe

AdExchanger Daily

Get our editors’ roundup delivered to your inbox every weekday.

And while the future is murky, history is clear.

“Online and mobile companies have had an eight-year stretch that, historically, you just don’t see maintained for longer than six or seven years,” Asthana said. “So a market adjustment might be in order.”

 

Must Read

Uber Launches A Platform-Specific Attention Metric With Adelaide And Kantar

Uber Advertising, in partnership with Adelaide and Kantar, launched a first-of-its-type custom attention metric score for its platform advertisers.

Google Shakes Off Its Troubles And Outperforms On Revenue Yet Again

Alphabet reported on Wednesday that its total Q3 revenue was $102.3 billion, up 16% year over year, while net profit increased by a third to $35 billion.

Olivia Kory, Haus (Photo credit: Sean T. Smith)

For Meta Marketers, Automation Isn’t Always The Advantage (But It’s Complicated)

Meta says “trust the machine” – but marketers are finding out that automated ad platforms, including Advantage+, don’t always know best.

Privacy! Commerce! Connected TV! Read all about it. Subscribe to AdExchanger Newsletters
Comic: Header Bidding Rapper (Wrapper!)

Prebid.org Is At A Crossroads, And Must Now Decide Whose Interests It Serves

Prebid’s future is up for grabs as the open-source project grows apart from the IAB Tech Lab, the industry’s self-appointed standards authority.

Rest In Privacy, Sandbox

Last week, after nearly six years of development and delays, Google officially retired its Privacy Sandbox.
Which means it’s time for a memorial service.

AWS Launches A Cloud Infrastructure Service For Ad Tech

AWS RTB Fabric offers ad tech platforms more streamlined integrations with ecosystem and infrastructure partners, allegedly lower latency compared to the public internet and discounts on data transfers.