»Podcast | The Big Story

The Big Story PodcastOur new weekly podcast, hosted by the AdExchanger editorial team, will feature roundtable discussion on the week's top news stories.

New and previously published episodes will be available on this page.  Additionally, listeners can easily subscribe via the channels below.

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The Big Story is available via most podcast apps and popular channels including these listed below. If you've looked elsewhere for the podcast and cannot find it, please let us know.

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Episodes

E10 - September 13, 2018 - Snap Judgements And A Broken Oath

The AdExchanger team examines the original promises that once boosted Snap and Oath, back when enthusiasm reached stratospheric heights and ad buyers fantasized that either or both could become viable alternatives to Facebook and Google.

E9 - September 6, 2018 - Brand-ishing New Tricks And Old

Join us for the next 20 minutes as the AdExchanger team discusses what’s at stake for WPP and Nike.

E8 - August 30, 2018 - Brand-ishing New Tricks And Old

This discussion about branding focuses on a trend, two years in the making, of brands hiring data-driven user-acquisition experts from gaming apps.

E7 - August 23, 2018 - Bid Crashing

This week, the AdExchanger editors discuss what bid caching is, why it’s so controversial and who is harmed by the practice.

E6 - August 16, 2018 - The A To Z On Amazon

In this week’s “The Big Story,” the AdExchanger team scrutinizes the history and future of Amazon as an ad platform – from one decade ago, when it struggled to convince media planners to buy a banner ad, to today, as the owner of some of the most coveted and exclusive data sets.

E5 - August 9, 2018 - The Blockchain Cometh

This week on The Big Story, members of the AdExchanger editorial team talk about blockchain, the subject of a feature (What’s The Latest For Blockchain In Ad Tech?) that was among our most read stories last week.

E4 - August 2, 2018 - What Makes A Top Programmatic Publisher?

In this week’s “The Big Story” podcast, the AdExchanger team takes a deep dive into the pubs that made its Top 10 Programmatic Publishers list, which went live Monday and featured a variety of companies – from programmatic upstarts King and Spotify to traditional broadcasters such as NBCUniversal, legacy publishers like Conde Nast and digital giant Vox Media.

E3 - July 26, 2018 - Facebook’s Fury

In the latest episode of “The Big Story,” we examine what happens to companies that rely on Facebook but have fallen out of favor.

E2 - July 19, 2018 - Acquisition Mania

In the second episode of “The Big Story,” the AdExchanger gang takes a long look at the 2018 M&A landscape, exploring why the price tags are so high and what kind of impact that will have on the industry.

E1 - July 12, 2018 - IPG Buys Acxiom Marketing Solutions, LiveRamp’s Future And Sir Martin Wins Against WPP

In our inaugural episode, Managing Editor Ryan Joe and staff writers Alison Weissbrot and James Hercher discuss two holding-company acquisitions that, while very different, will both disrupt the agency landscape.