MediaMath Looks For Improved Targeting In Akamai ADS Deal
Yesterday, MediaMath announced that it was the winner of the long-rumored Acerno auction as Akamai officially exited its experiment with the advertising business – also known as Akamai’s Advertising Decision Solutions (ADS). (Read the Akamai release.) Of course, as a content distribution network (CDN), Akamai remains a critical part of media. Terence Kawaja’s LUMA Partners led […]