Comic: Ad Spend Horoscope
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem…
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ad spend forecasts
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LUMA: After The 2022 Doldrums, 2023 Will Be A Better Year For M&A
Tired in 2022: Growth at all costs. Wired in 2023: Realistic ad tech valuations. A return to Earth for ad tech and martech valuations is a good thing, says Conor McKenna, a partner at LUMA.
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PODCAST: The Big StoryThe Big Story: Sellers Out
At long last, Google released its sellers.json file. And the world was 5% grateful, in line with the level of completeness of Google’s file. This week on The Big Story, the AdExchanger team welcomes Jounce Media founder Chris Kane to talk about what’s missing in Google’s seller.json file. And senior editor Sarah Sluis, who spoke […]