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Andrew Sandoval

  • OPINION: Data-Driven Thinking

    Cookieless Web: 3 Areas To Watch In The Second Half Of 2020

    BY AdExchanger//

    “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Andrew Sandoval, director of biddable media, The Media Kitchen. Earlier this year, Google announced Chrome would become the last of the big three browsers to block third-party cookies. Although the banning of […]

  • OPINION: Data-Driven Thinking

    Staying Tech Agnostic Can Help Marketers Weather Consolidation And Uncertainty

    BY AdExchanger//

    “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Andrew Sandoval, director of biddable media, The Media Kitchen. We’re navigating a confusing and fluctuating landscape, in light of the sudden upheaval caused by COVID-19, on top of the  ongoing seismic […]