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ben kartzman

  • Comic: The Curated Marketplace

    Can Etsy Survive If China Wins Ecommerce?; Google’s Self-Reported Oopsies

    Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Etsy’s Unwinnable Hand Etsy, the handmade and vintage product marketplace, is in a bind. Chinese manufacturers of super-cheap plastic and clothes (namely, Temu and Shein) are hoovering up paid media shopping traffic across the major online funnels (namely, Meta, Google and Apple). So it’s […]

  • Yahoo Profited Handsomely From Alibaba. Now What?

    “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Ben Kartzman, CEO at Spongecell. Yahoo’s share of Alibaba has been something of a life preserver for the company. With Alibaba’s recent IPO, Yahoo now has a giant piggy bank […]