Christian Muche

Despite forceful calls for a shakeup of the digital ad business from the main stage at the Possible conference in Miami this week, the online ad industry remains locked in a harmful holding pattern.

The organizers of the Digital Marketing Exposition & Conference (Dmexco) have abruptly parted ways with the conference’s co-founders, Christian Muche and Frank Schneider. In a memo dated Nov. 2, the conference’s organizer, Koelnmesse, extended its partnership with the show’s trademark holder, the German Association for the Digital Economy (Bundesverband Digitale Wirtschaft or BVDW), and cut […]