Brian O’Kelley’s Next Move Has Nothing – And Everything – To Do With Advertising
What does physical commodities trading have in common with programmatic advertising? Quite a lot. So it makes sense that ad tech godfather and AppNexus founder Brian O’Kelley is revving up a new startup called CMDTY (pronounced “commodity”) that aims to apply data and technology to the old-school industry of supply chain and logistics management. His […]
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