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Last Thursday, Aol and Bonnier’s Parenting Group announced a deal which will bring Parenting.com content to Aol owned and operated sites as well as leverage Aol’s salesforce and ad products on behalf of Parenting.com’s own site. Read more. Ned Brody, CRO and President of AOL Advertising, discussed the deal. Click below or scroll for more: […]

Julie Schoenfeld is CEO of Perfect Market, a publisher-side technology company. AdExchanger.com: With “Perfect Market,” the allusion to financial markets is hard to ignore.  Is there a connection? JS: Perfect Market is kind of a “good luck” domain for Idealab. It was the original name and domain for two of Idealab’s success stories.  In addition […]