IAS Is Plugging Brand Safety And Suitability Measurement For Google Video Partners Inventory
Integral Ad Science added a new capability to measure brand safety and suitability for off-YouTube sites and apps through YouTube’s ad network.
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Craig Ziegler
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Netflix Verification Hits The Market; The Metaverse Has Already Lost Its Shine
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Verified Love Triangle When Netflix jumped into ad sales, it promised to include ad verification through both DoubleVerify and Integral Ad Science. And so it came to pass. On Monday, DV and IAS both released their verification solutions for Netflix inventory. Considering […]
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