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  • Groupon Dreams Of An Affiliate Army 100,000-Strong

    Groupon’s launch today of a global affiliate marketing Groupon Partner Network (GPN) illustrates the company’s plans to own a lion’s share of the local ad market. It also puts more distance between Groupon and its daily deals heritage. The Partner Network is part of Groupon’s goal “to provide a comprehensive, effective and large-scale marketing platform for […]

  • Even A Profit Cannot Erase Questions About Groupon's Business Model

    Daily deals site Groupon can’t even produce its first quarterly profit without disappointing shareholders. Though the company’s revenue gained 45 percent year-over-year to come in at $568.3 million in Q2, that was short of analysts’ expectations of $578 million. And while profits were $46.5 million versus a $101 million loss in Q2 2011, investors quickly […]