Dentsu Merges Two Of Its Consulting Firms Under Isobar Brand
Dentsu Aegis’ Isobar will launch a new unit by merging its consulting capabilities with those of two corporate siblings at Dentsu, the agency announced on Thursday. Copernicus Marketing and Forbes Consulting, both subsidiaries of Dentsu, will be merged as an integrated division under the Isobar agency network. David Forbes, founder of Forbes Consulting, and Peter […]