Meta has managed to defy gravity yet again. On Wednesday, at the same time that ecommerce and DTC advertisers remained on tenterhooks after a major bug wreaked overspending havoc in Meta’s advertising platform over the weekend, the company’s stock soared by more than 11% during after-hours trading based on its first quarter results. Meta’s total […]
2022 was a no good, very bad year for Meta’s stock. It was the year that Meta reported its first-ever revenue decline – yet shares soared by more than 30% in after-hours trading on Wednesday following Meta’s Q4 2022 earnings report.
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Street Loves Me For Me Once upon a time, social media challengers begged for Facebook look-alike valuations. But a funny thing happened with social media stocks this week. After Facebook nosedived on its earnings report on Wednesday, investors soured on Snapchat, Pinterest and […]
Xaxis, despite scrutiny of its principal-based buying methods in the ANA’s June report, will grow at a forecasted rate of 25% year over year, WPP said on an investor call Wednesday. Based on the holding company’s H1 earnings report, neither WPP nor Xaxis have yet taken a major hit from the ANA’s findings. Advertising and […]
Facebook’s growth led to a strong first quarter and stock that shot upward post-earnings. Facebook’s Q1 2016 revenue grew 57% year over year to $5.4 billion, compared to $3.5 billion the same time last year. Advertising comprised $5.2 billion of that revenue. Of that ad revenue, 82% came from mobile, compared to 73% in Q1 2015. Meanwhile, monthly […]
