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Jason Morse

  • OPINION: Data-Driven Thinking

    In-App Advertising Is Taking Off, But When Will Messaging Open Up?

    BY AdExchanger//

    “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Jason Morse, vice president of mobile products at Criteo. Consumers spend an enormous amount of time on mobile, particularly with chat and messenger apps, such as Line, WhatsApp and Facebook […]

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