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JC Medici

  • Breaking Down The Politics Of Programmatic

    “AdExchanger Politics” is a weekly column tracking developments in the 2016 political campaign cycle.  Today’s column is written by JC Medici, national director of politics and advocacy at Rocket Fuel.  The idea of a third-party vendor is nothing new, especially as new technologies are developed and attention spans shrink. Every day, more options materialize to […]

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  • Power To The Candidate: Controlling Campaign Messages In A Digital World

    “AdExchanger Politics” is a weekly column tracking developments in the 2016 political campaign cycle.  Today’s column is written by JC Medici, national director of politics and advocacy at Rocket Fuel.  Disagreement inside political party lines is nothing new. Someone is always on the outside, such as Reagan and Ford’s neck-to-neck battle for the Republican nomination […]

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