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Jed Hartman

  • Jed Hartman

    The Unintended Consequences Of Brand Safety  

    “The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Jed Hartman, US President, Channel Factory. The evolution of digital media has unleashed a number of unintended negative consequences. Just to rattle off a few examples: The quest for impression-based scale led to advertisers […]

  • Former Washington Post CRO Jed Hartman Goes To Channel Factory

    The Washington Post’s former chief revenue officer, Jed Hartman, has landed at Channel Factory, which uses video AI to help brands curate their YouTube buys for better brand safety and contextual relevance. For Hartman – whose departure from the Post was left unexplained – the new role as chief commercial and strategy officer fulfills a […]

  • Washington Post CRO Jed Hartman: If Content Is King, The Platform Is Queen

    Have you looked at The Washington Post’s website lately? The storied publication is enjoying a breakout year. In October, it posted 66.9 million unique visitors, according to comScore. That boosted its total audience by 59%, while page views soared 95% year over year, reaching nearly 770 million. Those monthly uniques put the Post ahead of […]