Paramount’s DIY Local Pitch; Can’t Spell ‘Bizarro’ Without ‘ROI’
Paramount launched a self-serve ad manager for small and midsize businesses that generates streaming media plans for Paramount+ and Pluto TV.
ARCHIVE FOR:
John Wilander
-
-
TikTok Intros Subscription Comedy Show; And TikTok Is The New Music Chart-Topper
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. TikTok TV Last week, TikTok announced a new comedy docuseries you’ll have to pay to watch. Wait, what? It was only a matter of time before TikTok launched its subscription show. TikTok, which prefers not to be called a social media platform, thank you […]
-
Safari Enables Full-On Third-Party Cookie Blocking By Default (Aka, No More Workarounds Ever)
Are you sitting down? Because there’s some news that actually isn’t related to the coronavirus. After years of moving in this direction, Apple said Tuesday that all third-party cookies for cross-site tracking will be blocked by default in Safari 13.1 for iOS and macOS. You’d be forgiven for scratching your head and saying, “Wait a […]