Oracle To Shut Down AddThis – Completely This Time
Oracle is subtracting social sharing widget AddThis from its marketing cloud. As of May 31, Oracle will permanently terminate all AddThis services globally, including in the US.
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OPINION: The Sell SiderCNAME Will Face The Same Fate As Third-Party Cookies. Then What?
If CNAME access and third-party cookies go away, identity companies – and most of their clients and partners – are going to get hurt, and badly, writes Kevin Mullen, chief product officer at Roq.ad.
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Why This European Identity Company Deleted All Of Its Data And Started Over
In late May 2019 – one year after GDPR went into effect – European identity solutions provider Roq.ad decided to delete all of its data and rebuild its cross-device graph from scratch to make sure it only dealt in consented data as defined by the law.
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OPINION: On TV & VideoBaseball Economics And The Fate Of App-Based TV
“On TV And Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Kevin Mullen, head of international at Drawbridge. Cable TV in the United States is easy to pick on. It’s expensive, we have thousands of channels we pay for but don’t watch, and the untargeted […]
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