If revenue falls in the metaverse, does it make a sound? For the first time in Meta’s history, it reported a year-over-year decline in total revenue, down 1% in the second quarter, to $28.8 billion – missing analyst estimates of $28.94 billion.
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Game-Changer The NFL has a history of media and marketing innovation. If we’re keeping score, it was the first sports league to reach every TV in America, the first to invest in studio-style production and the first to mic players on the field. […]
Signal loss – and dealing with it – was a big theme during Meta’s first quarter earnings call on Wednesday. Mark Zuckerberg referred to signal loss due to Apple’s privacy changes as a “meaningful headwind.”
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Take Rate Takeaways The fees collected by intermediaries in the ad supply chain vary widely, according to new research from consulting firm Adalytics. On one extreme, they could leave publishers collecting as little as 2% of a buyer’s bid price, Morning Brew reports. […]
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Allison Schiff, managing editor at AdExchanger. It’s part of a series of perspectives from AdExchanger’s editorial team. A vortex of bad news is swirling around Facebook. First, there was last month’s […]
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem… The votes are in for AdExchanger’s first-ever comic caption contest and we’ve got a winner. Congratulations to Adam Berkowitz for bringing the funny! And thanks to everyone for submitting and voting. Bon appetit! Although Tim Cook and Zuck don’t look like they’ve got much of […]
🏆 We’re hosting a comic caption contest and the winner gets a sweet prize. 🏆 Submit your caption idea as a comment on this post by 5 pm ET on Wed., June 16 for the chance to snag a free ticket to Programmatic IO – in IRL – taking place in NYC on Oct. 25 […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Facebook Turns A Page Carolyn Everson, Facebook’s president of global marketing solutions, quit the company on Wednesday (The Verge’s Alex Heath had the scoop on Twitter). Facebook execs come and go, but Everson’s sudden departure is a notable change, since she’s been the most […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Direct Competitors? Apple unveiled new social features at its Worldwide Developers Conference on Monday as part of its forthcoming iOS 15 update for iPhones that could potentially position it as a more direct competitor with longtime rival Facebook. It’s the kind of stuff that […]
