There’s been plenty of mudslinging in and around the Chrome Privacy Sandbox. But the Protected Audiences API (PAAPI) maybe ain’t so bad, according to researchers at Boston University.
Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem …
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem…
The question “How do you define a data clean room?” no longer has a subjective answer.
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem…
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem…
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. PET Lovers Privacy-enhancing technologies (PETs) are the industry’s latest attempt to program privacy compliance into data-driven advertising. But it’s not enough to just hire a vendor and check privacy off your to-do list. “Technology is not a silver bullet – internal governance needs to […]
