razorfish

Are those pork bellies or M&M’s in the picture? Ad exchanges get premium billing in Razorfish’s just-released 2009 Digital Outlook paper (PDF here). In the “What’s emerging” section of the paper, Razorfish has imbibed the ad exchange Kool-aid with a four-page spread entitled, “Ad Exchanges: Revolutionizing the Buy-Sell Process.” The exchange feature is even before […]