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S.I. Newhouse School of Public Communications

  • Beth Egan, Associate Professor of Advertising at Syracuse University’s S.I. Newhouse School of Public Communications
    OPINION: Data-Driven Thinking

    Breaking Up Google Could Hurt Small Businesses

    By Beth Egan, Syracuse University//

    Google isn’t perfect. But it offers convenient, cost-effective advertising tools that millions of small businesses use to find customers, grow and succeed. If the DOJ breaks up the company, it will also break those tools.