Exchanges, Networks and Optimizers Providing Revenue Streams At Sporting News Says Exec Strauss
Gary Strauss is National Digital Sales Manager of Sporting News. Is it frustrating having a great brand, but needing to compete against much larger sites such as ESPN and CBS Sportsline? What does Sporting News do to entice advertisers who can get much better scale elsewhere? GS: No I would not categorize it as frustrating. […]
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