TapStream

Halloween 2014 might be dead and buried, but the Zombify app is still alive and well. Zombify is just one of the many “-ify” apps created by developer Apptly, the publisher behind Wolfify, Santify, Vampify, Fatify, Oldify and a host of other face-morphing apps that allow you to apply animated effects to selfies and the […]

Apple has been slow to improve its offerings around mobile app installs, but it’s showing signs of life. Last week, the company issued its first clear signal that its Identifier for Advertising (IDFA) can be used as an attribution tool. But what about its own mobile ad product, a.k.a. iAd? The company has been more […]