A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem...
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Does WPP’s New Strategy Signify The Recoupling Of Creative And Media?
WPP To Slash 3,500 Jobs And Consolidate More Agencies In Massive Restructure
Agencies Laud Unilever's Retiring CMO Keith Weed
Tencent: WeChat Is More Than A Product, It’s ‘An Ecosystem’
Multimillion-Dollar Oops! Google Will Pay Publishers For ‘The Night Of The Yellow Ad’
Advertisers Will Spend More Than Ever On Third-Party Data, Despite Privacy Concerns
CEO George Colony On Forrester’s Acquisition Streak And Plans For Mar Tech
It’s Official: S4 Grabs MightyHive For $150 Million
In-Housing Is Accelerating, But Brands Will Never Completely Quit Their Agencies
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Comic: Play Nice
Popular On AdExchanger Right Now:
- WPP To Slash 3,500 Jobs And Consolidate More Agencies In Massive Restructure
- AppNexus Reworks Publisher Contracts To Enable Fee Transparency For Buyers
- Verizon Takes $4.6 Billion Pinch After Oath Underperforms
- Headwinds On The Horizon For Netflix; Hulu Switches On New PMP
- Multimillion-Dollar Oops! Google Will Pay Publishers For ‘The Night Of The Yellow Ad’
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