Meanwhile Yahoo's ad platform business has begun to grow and contribute more revenue to the company's bottom line, thanks to the 2014 acquisitions of Flurry and BrightRoll. But these businesses are not the primary focus for Utzschneider's teams. Rather, ad product head Prashant Fuloria reports to Mayer and is essentially Utzschneider's equal at the company.
Brody Officially Exits
In a related development, Utzschneider's predecessor, Ned Brody, has officially left Yahoo, a spokesperson has confirmed to AdExchanger.
That news will come as a surprise to few Yahoo observers (Re/Code reported his likely exit in June). When Utzschneider was hired last October, Yahoo started to ghost Brody, transferring him to a new position as SVP of advertising technology and strategy. That might have been a fit, but Yahoo's ad platforms already had a boss at the time in Scott Burke. (Incidentally, Burke's own status may be in question in the wake of Fuloria's promotion, but that's another story.)
Also out is Kevin Gentzel. Appointed to a senior sales role two weeks before Utzschneider's hire, he left in mid-May and now serves as CRO of Gannett and USA Today.